Deziner 3.0

There comes a time in everyone’s career where you face the feelings of inadequacy. It happens to the best of us, you say “I wish I knew how to do this better” or “I wish I learned that in school.” I am a queen of self deprecation when it comes to my skills. It’s my safety blanket…. Read More →


The Power of Determination

Last week, a well trafficked and AIGA portfolio partner published an article that immediately stopped me in my tracks and boiled my blood. That’s a pretty hard task to accomplish, I’m a rather calm and relaxed person and it takes quite a bit to piss me off. This partner was Behance and their blog 99U – the… Read More →


More Business, Less Emotion.

For many years, a key part of my work ethic has been to do business in the most honest and personal way possible. I suppose it started when my naiveté cherry was popped in the big bad entertainment industry. I remember the moment, clear as day, when a person I was working with for no more than… Read More →


The Precipice

For the past year or so I have been on a mission to open my eyes further to the world around me, ask myself deep questions regarding key features of my eclectic life, and force my stubborn psyche to break through faux walls put in place at one time for protection. It’s as if I’m anthropologically analyzing… Read More →


AIGA Y17 Conference – A Summary

I can’t remember who or when she said it, but years ago at one of my first Y-Conferences, a speaker came right out and said “You can’t be professional without embracing your professional association”…or something along those lines. Along the same route, Seinfeld quipped “If you’re dumb, surround yourself with smart people; and if you’re smart, surround… Read More →


Sustainable Re-Defined

For the past 7 years I have attended the AIGA Y-Conference hosted by the San Diego chapter, a two-day gathering of creative rock stars mixed with a relaxed So-Cal atmosphere. It is one of my favorite times of the year, for more reasons than just getting to geek out on paper samples and fonts. In 2008, on… Read More →


What Can You Do For Me?

The nature of this question should be self explanatory. It’s the one question that drives every decision we make from birth to death. Your first years represent that self aware toddler-ness who creates noises and scenarios in an effort to get your way. Getting your way is what is important. So explain to me now why all… Read More →

Independent Workforce

  The word independent brings about many conflicting emotions and memories for me. My mother always delights in telling stories of my bull-headed independent nature as a baby, I think back on the many times I have gone and done things people told me I couldn’t do, and then there are those private independent moments where its… Read More →